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Statuss(Aktīvs) Izdruka Arhīvs(0) Studiju plāns Vecais plāns Kursu katalogs Vēsture

Titre du cours
Code du cours Ekon5093
Crédits (ECTS) 3
La quantité totale d'heures en classe 81
Nombre de conferences 12
Nombre de travaux pratiques et des séminaires 12
La quantitē d'heures de travail autonome d'un ētudiant 57
Date de l'approbation du cours 11/10/2011
 
Auteurs du cours
, Gunta Grīnberga-Zālīte

6979@@Priekšzināšanas
Kursam priekšzināšanas nav nepieciešamas
 
Manuels
1.Stöttinger, B., Schlegelmilch, B. B., Zou, S. Advances in International Marketing, volume 26. Bingley, UK : Emerald Group Publishing Limited. 2015. Pieejams ar LLU IS lietotājvārdu: http://ezproxy.llu.lv:2139/ehost/ebookviewer/ebook/ZTAwMHh3d19fMTA4ODg5OF9fQU41?sid=44510481-0c50-4218-8267-530dd38963b3@sdc-v-sessmgr03&vid=2&format=EB&rid=5
2.Hollensen S. Global Marketing: a Decision-Oriented Approach. Harlow, Pearson, 2011, pp. 756.
3.Pierre A.David International Logistics: The Management of Internationale Trade, 5th Edition. Cicero Books, LLC, 2017, pp 745.
4.Christopher M. Logistics and Supply Chain Management. Third Edition. London: Prentice-Hall International., 2005., 305 p
Ouvrages supplémentaires
1.Bakari M. The Dilemma of Sustainablity in the Age of Globalization. Lanham: Lexington Books, 2017, pp.225.
2.Dersky, H. International Management. Managing Across Borders and Cultures. Harlow, Pearson, 2014, pp. 407.
3.3.Gillespie K., Hennessey H.D. Global Marketing. Routledge, 2015, pp. 598.
Périodiques et d`autres ressources d`information
1. “Dienas Bizness” , nedēļas laikraksts : Latvijas biznesa avīze
2. “Kapitāls”, Rīga: SIA BIG Media, ISSN 1407-2505
3. “International Journal of Research in Marketing”. Pieejams ar LLU IS lietotājvārdu: https://ezproxy.llu.lv:2052/journal/international-journal-of-research-in-marketing
4. “Business Horizons”. Pieejams ar LLU IS lietotājvārdu https://ezproxy.llu.lv:2052/journal/business-horizons
5. “Journal of Destination Marketing and Management”. Pieejams ar LLU IS lietotājvārdu https://ezproxy.llu.lv:2052/journal/journal-of-destination-marketing-and-management