Course code KomZ3001
Credit points 2.25
Strategic Management of Enterprises
Total Hours in Course60
Number of hours for lectures16
Number of hours for seminars and practical classes8
Date of course confirmation12.10.2011
Responsible UnitInstitute of Land Management and Geodesy
Course developer
Ingrīda Millere
Dr. oec.
Course abstract
In study course students will acquire understanding of the role of strategic planning in the company’s management, strategic planning’s competency, levels and steps. Students are introduced to the different types of strategies uses and how to choose the best principals in practice. Course gives insight to the widely used strategies used in the international market. During this course the students have the chance to do research about the hospitality industry environment and competition.
Learning outcomes and their assessment
knowledge - an understanding of strategy development and use of basic management principles in a changing environment;
skills - know how to choose and apply a rational and effective information gathering methods for the hospitality company's economic performance appraisal; can plan the company's development direction according to the hospitality company's operation results analysis plan;
competence - able to develop a hospitality company's strategy, which includes a detailed set of measures; are able to present and justify the choice of strategy according to business conditions.
Compulsory reading
1. Caune J., Dzedons A. Pētersons L. Stratēģiskā vadīšana. Rīga: Kamene, 2000. 232 lpp.
2. Kalve I. Apseglot pārmaiņu vējus: stratēģiskā un pārmaiņu vadība. Rīga: Biznesa augstskola Turība, 2005. 295 lpp.
3. Lake N. Stratēģiskā plānošana: praktisks mācību līdzeklis. Rīga: Multineo, 2007. 247 lpp.
4. Moutinho L. Strategic management in tourism. Oxon (UK), New York: CABI Publ., 2000. 349 p.
Further reading
1. Mintzberg H., Quinn J. B. The strategy process: concepts and contexts. Englewood Cliffs: Prentice-Hall International, 1992. 480 p.
2003.g. The strategy process: concepts, contexts, cases. Upper Saddle River, NJ: Prentice Hall, 2003. 489 p.
2. Miller A., Dess G. G. Strategic management. New York [etc.]: The McGraw-Hill Co, 1996. 529 p.
3. Vadīt pārmaiņas. Rīga : Lietišķās Informācijas dienests, 2009. 160 lpp.
Periodicals and other sources
1. Kapitāls : žurnāls lietišķiem cilvēkiem : krāsains biznesa un ekonomikas žurnāls. Rīga : Lietišķās informācijas dienests, 1998-. ISSN 1407-2505.
2. Kvalitāte: žurnāls par kvalitāti un kvalitātes vadīšanu. Rīga : Latvijas Kvalitātes asociācija. ISSN 1407-7671.
3. Гостиница и ресторан : бизнес и управление = Hotel & restaurant: business and management: журнал для профессионалов. Москва: Международная ассоциация гостиниц и ресторанов (IH&RA).