| Statuss(Aktīvs) | Izdruka | Arhīvs(0) | Studiju plāns Vecais plāns | Kursu katalogs | Vēsture |
| Kurstitel | |
| Kurs-Code | PārZP027 |
| Kreditpunkte (ECTS) | 21 |
| Stundenzahl insgesamt (im Auditorium) | 567 |
| Selbststandige Arbeit des Studenten (Stunden) | 567 |
| Bestätigt am (Datum) | 12/10/2011 |
| Kurs ausgearbeitet von (Lehrkraft) | |
| , Sandra Īriste |
|
| Vorkenntnisse | |
| Citi2002, Ķīmi3017, PārZ3076, PārZ4054, VadZ2014, VadZ4082, |
|
| Zur einfŅhrenden LektŅre empfohlen | |
| 1.Zīlīte L. Personāla vadība un socionika. Rīga: Turība, 2013, 304 lpp.
2.Baran R.J. Customer Relationship Management: the foundation of contemporary marketing strategy. London: Taylor & Francis Group, 2017, 449 p. 3.Evans N. Strategic management for tourism, hospitality and events. London: Taylor & Francis Group, 2015, 708 p. |
|
| Weiterfuhrende Literatur | |
| 1.Scanlon N.L. Catering management. Hoboken New Jersey: Wiley, 2013, 262 p. 2.Feinstein A.H. Purchasing: selection and procurement for the hospitality industry. Hoboken, NJ: Wiley, 2017, 690 p. | |
| Zur LektŅre vorgeschlagene Zeitschriften | |
| - | |