| Statuss(Neaktīvs) | Izdruka | Arhīvs(0) | Studiju plāns Vecais plāns | Kursu katalogs | Vēsture |
| Course title | Strategy Planning |
| Course code | VadZ3022 |
| Credit points (ECTS) | 3 |
| Total Hours in Course | 81 |
| Number of hours for lectures | 20 |
| Number of hours for seminars and practical classes | 12 |
| Independent study hours | 49 |
| Date of course confirmation | 11/10/2011 |
| Responsible Unit | Institute of Business and Management Science |
| Course developers | |
| Mg. oec., pasn. Inese Saulāja |
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| There is no prerequisite knowledge required for this course | |
| Course abstract | |
| Students will be introduce about methodology and the essential of the strategy. After take a course, students will have in-depth knowledge in strategic planning. Students will better understand what means strategic management, strategy types and levels. Students will acquired skills how to make situation’s analyze of the company. Students will adopt methods, which enable to make competitors and competitive analysis. After completing the course students will be competent to carry out strategic planning at the level of the corporation with such models as BCG, General Electric, Shell/DPM and etc | |
| Learning outcomes and their assessment | |
| Knowledge – about business theory and the latest trends. The understanding of business concepts and principles. Afters interception the course, student explores the business environment, its forms, establish the enterprise, as well as planning and operational organization of the company.
Skills – know how to use planning, situation analysis, competitor analysis, etc. methods for companies. Know how to generate business ideas, as well as their motivate. To develop the analysis set for a new company (to argue and prove the vitality of idea). Competence – to acquire knowledge and practical skills to generate new business ideas, as well as practical skills about new company establishment, develop the component parts in business plan |
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| Compulsory reading | |
| 1. Nevils L. Stratēģiskā plānošana. Rīga: Multineo, 2007. 247 lpp.
2. Paula D. Latvijas ekonomikas konkurētspēja un investīciju nozīme tās veidošanā. Rīga: LU Akadēmiskais apgāds, 2009. 166 lpp. 3. Caune J., Dzedons A. Pētersons L. Stratēģiskā vadīšana. Kamene, Rīga, 2000. 232 lpp. 4. Kalve I. Apseglot pārmaiņu vējus. Stratēģiskā un pārmaiņu vadība / Ieva Kalve. Rīga: Biznesa augstskola "Turība", 2005. 295 lpp. |
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| Further reading | |
| 1. Blaits Dž. Mārketings. Rokasgrāmata. Rīga: Zvaigzne ABC, 2004. 284 lpp.
2. Plānošana un ražošanas procesa organizēšanas pamatprincipi / Andra Zvirbule-Bērziņa, Līga Mihejeva, Anita Auziņa. Rīga: Biznesa augstskola "Turība", 2004. 143 lpp. 3. Thompson A. Strategic management: concepts and cases. Boston: IRWIN, 1992. 1117 p. |
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| Periodicals and other sources | |
| 1. Dienas bizness: nedēļas laikraksts: Latvijas biznesa avīze. Rīga: Diena: Dagens Industri, 2005-. ISSN 1407-2041.
2. Forbes. Rīga: SK Media. ISSN 1691-6018. 3. Kapitāls: žurnāls lietišķiem cilvēkiem : krāsains biznesa un ekonomikas žurnāls. Rīga : Lietišķās informācijas dienests, 1998-. ISSN 1407-2505. |
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