Course code VadZ5058
Credit points 3
Corporative Strategy
Total Hours in Course81
Number of hours for lectures12
Number of hours for seminars and practical classes20
Independent study hours49
Responsible UnitInstitute of Business and Management Science
Course developer
Līga Mihejeva
Dr. oec.
Course abstract
Students will get theoretical knowledge, practical skills and understanding about corporative strategy, those analyses and planning. In the course students will get insight about briefcase strategy, competition strategy, SWOT and PEST analyses. Students will get strategically maps elaboration practical skills.
Compulsory reading
1. Porter M.E. Competitive Strategy. NY, Free Press, 1998.
2. Kaplan R.S., Norton D.P. Using the balanced Scorecard as a strategic management system. Harvard Business Review, 1996., January- February, p.76
3. Ansoff I. Business Strategy. Penguin Books, Middlesex, 1969.
Further reading
1. Forands I. Stratēģijas kvalitāte. Rīga, 2000.
2. Caune J. Stratēģiskā vadīšana: funkcionālā, biznesa un korporatīvā līmeņa stratēģija. Rīga, 2004.
Periodicals and other sources
1. Dienas bizness
2. Kapitāls
3. Agrotops
4. Economist