| Kurstitel | |
| Kurs-Code | Ekon5093 |
| Kreditpunkte (ECTS) | 3 |
| Stundenzahl insgesamt (im Auditorium) | 81 |
| Vorlesungen (Stundenzahl) | 12 |
| Stundenzahl fŅr Seminare und praktische Arbeitsaufträge | 12 |
| Selbststandige Arbeit des Studenten (Stunden) | 57 |
| Bestätigt am (Datum) | 11/10/2011 |
| Kurs ausgearbeitet von (Lehrkraft) | |
| , Gunta Grīnberga-Zālīte |
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| 6979@@Priekšzināšanas Kursam priekšzināšanas nav nepieciešamas |
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| Zur einfŅhrenden LektŅre empfohlen | |
| 1.Stöttinger, B., Schlegelmilch, B. B., Zou, S. Advances in International Marketing, volume 26. Bingley, UK : Emerald Group Publishing Limited. 2015. Pieejams ar LBTU IS lietotājvārdu: http://ezproxy.llu.lv:2139/ehost/ebookviewer/ebook/ZTAwMHh3d19fMTA4ODg5OF9fQU41?sid=44510481-0c50-4218-8267-530dd38963b3@sdc-v-sessmgr03&vid=2&format=EB&rid=5
2.Hollensen S. Global Marketing: a Decision-Oriented Approach. Harlow, Pearson, 2011, pp. 756. 3.Jansson H., International business strategy in complex markets. Cheltenham, UK: Edward Elgar, 2020. 4.Gilbert G., Lenssen, N., Craig Smith Editors. Managing Sustainable Business: An Executive Education Case and Textbook, 2019. E-grāmata, pieejama tiešsaistē: https://pb1lib.org/book/3577941/7b3c90. |
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| Weiterfuhrende Literatur | |
| 1.Bakari M. The Dilemma of Sustainablity in the Age of Globalization. Lanham: Lexington Books, 2017, pp.225.
2.Dersky, H. International Management. Managing Across Borders and Cultures. Harlow, Pearson, 2014, pp. 407. 3.Gillespie K., Hennessey H.D. Global Marketing. Routledge, 2015, pp. 598. |
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| Zur LektŅre vorgeschlagene Zeitschriften | |
| 1.The Economist London. Economist Newspaper Ltd., London (Pieejams: LBTU ESAF Studiju un zinātnes informācijas centrā).
2.Sustainable Development Report. Pieejams: https://dashboards.sdgindex.org/ 3.EUROSTAT datubāzes. Pieejams: https://ec.europa.eu/eurostat 4.Worldwide Governance Indicators. Pieejams: https://www.worldbank.org/en/publication/worldwide-governance-indicators 5.Latvijas Investīciju un attīstības aģentūra. Pieejams: www.liaa.gov.lv 6.“Business Horizons”. Pieejams ar LBTU IS lietotājvārdu https://ezproxy.llu.lv:2052/journal/business-horizons 7.“Journal of Destination Marketing and Management”. Pieejams ar LBTU IS lietotājvārdu https://ezproxy.llu.lv:2052/journal/journal-of-destination-marketing-and-management |
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