Course code TraZ3013

Credit points 2

Market of Machines

Total Hours in Course80

Number of hours for lectures16

Number of hours for seminars and practical classes16

Independent study hours48

Date of course confirmation20.09.2011

Responsible UnitMotor Vehicle Institute

Course developer

author

Jānis Tupiņš

Dr. sc. ing.

Course abstract

Students acquire enlarged knowledge about agricultural production and providing of transport with technical devices, benches and technological service. They acquire insight about market of spare parts and exploitation materials. Acquire enlarged insight in trends of market of new and used machinery.

Learning outcomes and their assessment

Knowledge: Students achieve knowledge about peculiarities of engineering market, structure of products and contingent of consumer. They achieve knowledge about operation of spreader - dealer of technics, arrangement of commercial places and customer service.
Skills: Students are able to appraise service of companies, to choose the most eligible manufacturer and dealer company. They are able to participate in preparation of purchase - selling documentation.
Competence: to constantly orient oneself in offer of machinery, technical documentation and materials of advertisement. They are able to evaluate censoriously production of spreaders and quality of offered technical service.

Compulsory reading

1. Berjoza D., Kunkule D. Tirgzinība autotransportā. Jelgava, 2007. 118 lpp.
2. Tirgzinības pamati. Rīga: Jumava, 2002. 305 lpp.
3. Beļčikovs J., Praude V.. Marketings. Rīga, Vaidelote, 1999. 559 lpp.
4. Kotler P. Marketing management, Analysis, Planning and Control. 10-th edition. Upper Saddle River, NI, Prentice Hall, 1999. 707 p.

Further reading

1. Sprancmanis N. Biznesa loģistika. R., Vaidelote, 2003. 360 lpp.
2. Brassington F., Pettitt S. Principles of Marketing. [Harlow] : Financial Times Prentice Hall, 2006. 1264 p.
3. Ilke George. Produkcijas noiets. Rīga, Jumava, 1999. 64 lpp.

Periodicals and other sources

1. Saimnieks LV. Rīga: TEE BIO, 2004- ISSN 1691-1598.
2. Top Agrar : Das Magazin fuer moderne Landwirtschaft. Muenster : Landwirtschaftsverlag, -1996- ISSN 0342-2399.